top of page
vision

Vision EyeMax

An ophthalmology clinic specializing in treating eye problems and providing prescription glasses for children

Challenge

  • Weak social media presence with limited followers

  • Need to establish a strong online presence, particularly on Instagram

  • Requirement for a social media manager with healthcare background

  • Desire for medically credible content that educates their target audience

Solution

As a social media manager with healthcare expertise, I implemented the following strategies:

  1. Content Creation:

    • Developed high-quality graphics tailored for Instagram and Facebook

    • Crafted medically credible captions to educate the target audience

    • Utilized SEO techniques in captions to improve discoverability
       

  2. Platform Focus:

    • Concentrated efforts on Instagram and Facebook, the clinic's primary platforms
       

  3. Community Engagement:

    • Implemented active community engagement strategies to increase follower count and interaction
       

  4. Healthcare-Specific Approach:

    • Leveraged my healthcare background to ensure all content was accurate and relevant to Vision EyeMax's specialties

SiniseDigital-Social-Media-Management-Portfolio.jpg
SiniseDigital-Social-Media-Management-Portfolio (1).jpg

Result

The strategy was implemented over a 3-month period, allowing for consistent content creation and community building.

Results after the 3-month implementation period, Vision EyeMax experienced significant improvements:
 

  1. Increased Engagement:

    • Higher reach and impressions on both Facebook and Instagram
       

  2. Brand Awareness:

    • Improved visibility and recognition of the Vision EyeMax brand online
       

  3. Follower Growth:

    • Substantial increase in follower count, particularly through community engagement efforts
       

  4. Established Online Presence:

    • Successfully established a strong social media presence, meeting the client's primary goal

bottom of page